Landing Page
A focused web page designed to convert visitors into leads or customers, often tied to marketing campaigns.
What is Landing Page?
What is Landing Page?
A landing page is a standalone web page created specifically for marketing or advertising campaigns. Unlike regular website pages, its sole purpose is to drive a single action—such as signing up, purchasing, or downloading a resource. Landing pages remove distractions, highlight benefits, and often include compelling visuals, clear messaging, and strong CTAs. They are essential for increasing conversions in paid ads, email campaigns, and social media promotions.