Marketing Funnel
A framework that maps the stages a customer goes through from awareness to conversion and retention.
What is Marketing Funnel?
What is Marketing Funnel?
The marketing funnel represents the journey customers take from first discovering a brand to becoming loyal users. It typically includes stages like awareness, consideration, conversion, and retention. Understanding the funnel helps businesses identify where users drop off, tailor messages to each stage, and optimize the customer journey for higher conversions and stronger long-term engagement.