Metadata

Descriptive data that provides information about other data, often used in SEO and content organization.

Glossary

What is Metadata?

What is Metadata?

Metadata is data that describes or provides context about other data. In digital marketing and SEO, metadata includes page titles, descriptions, image alt tags, and structured data—elements that help search engines understand what a page is about. Good metadata improves search visibility, content relevance, and accessibility for users and indexing systems.